#SuzyBatiz #Poo-Pourri Suzy Batiz sits in a director’s chair in a 65,000-square-foot Dallas television and film studio. Wearing a tie-dyed cowboy hat with a match tucked in the band and cowboy boots, she watches as the first TV commercial for her toilet spray, Poo-Pourri, is being filmed, set to air just a few weeks later on Bravo and E TV. The CEO and founder of Poo-Pourri is in her element. The lanky blonde laughs as her employees lob puns to add to the script: “Holy Poo-Pourri!” “Shut the back door!” “We’ve got a shituation!” She gives directions to the lighting crew, telling them to adjust the shadows on the face of Bethany Woodruff, the company’s red-headed, pearl-wearing, prim and proper British spokesperson. Woodruff was a drama student when Batiz cast her in the company’s now-famous 2013 online video “Girls Don’t Poop.” Since then she has appeared in dozens of the brand’s videos wearing a turquoise dress and discussing poop—often while sitting ...